3Glasses, a Chinese virtual reality technology company, recently unveiled a new brand identity. The project involved redesigning the company’s logo, typography and color palette to better reflect the company’s innovative and cutting-edge nature. The team behind the project worked closely with the company’s management to understand their vision and target audience, and used that information to create a cohesive and memorable brand image. The new design was consistently applied across all of 3Glasses’ marketing materials, including website, business cards, and presentations, giving the brand a strong and professional presence in the market. The new brand identity was well-received and it is expected to help the company to stand out in a highly competitive market.