I was impressed by the brand identity design project that was done for Socoche, a fashion brand for children. The team was able to effectively capture the brand’s playful and colorful essence in their design choices. The new logo, typography, and color palette all came together to create a cohesive and memorable brand image. The design was applied consistently across all of Socoche’s marketing materials, from packaging to social media, giving the brand a strong presence in the competitive children’s fashion market. Overall, it was a great pleasure to work with the team and I’m looking forward to seeing the positive impact of their work on the company’s growth.